Case Study: Happy to Hang Around

Sep 12

Description: Standard Door Hangers Industry: Automotive What it was purchased for: A collision center wanted to increase the number of customer satisfaction survey responses and boost online appo...

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Case Study: The Write Stuff

Aug 28

Description: Rumba Pen Industry: Automotive What it was purchased for: An automotive supplier wanted to make their name visible in automotive stores around the country. How it was distributed: P...

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Case Study: This Promotional Product is in the Bag

Aug 14

Description: Laundry Bag Industry: Financial What it was purchased for: A credit union wanted to target college students and offer them an incentive to open a new account. They chose a stock desi...

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Case Study: Let Them Eat Cake!

Jul 30

Objective A bakery owner had built solid connections with other service providers within their local event industry. But they were looking to grow their business within the wedding market. Pro...

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Case Study: Inking Impressions

Jul 1

Portability and permanence are among the desirable traits sought in an effective promotional product. A company was looking for a unique self-promotion that incorporated these elements and decided ...

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Case Study: Do a Double Take

May 18

Objective: A general contracting company was looking for a fun way to provide "before and after" photos to their clients after a remodeling project was complete. Product: Double-Sided Portrait F...

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Industry Deep Dive: Salons & Spas

May 4

Salons and spas are part of a booming industry that continues to grow yearly as the demand for beauty and wellness services is at an all-time high. From haircuts and manicures to massages and facia...

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Case Study: Stick to the Schedule

Mar 9

Industry: Hospitality Personalization: A small sandwich shop wanted to increase their business during lunch hour. Their target market was people who worked near their restaurant. Method of Distri...

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Case Study: A

Feb 8

Organization Tanning Salon Product Featured Polyester Lanyard Goal of Promotion To create new clients for salon Description of Case History A tanning salon wanted a creative way to give ou...

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Case Study: Attract New Customers

Sep 19, 2025

As part of their new corporate wellness program, the company wanted to stress the importance of healthy nutrition to its employees. Along with literature, discount memberships at a local health clu...

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Case Study: Celebrate Milestones

Aug 7, 2025

A bank wanted to promote 110 years of serving individuals and businesses in Pennsylvania through an "Open House" celebration at their branches. Among the many products selected to commemorate this ...

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Case Study: Fun in the Sun

Jul 9, 2025

Product: Two-Tone Malibu Sunglasses Industry: Sports What it was purchased for: A major sports team was having difficulty keeping attendance up at weeknight games. They came up with the idea of d...

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Industry Deep Dive: Pet Industry

Jun 25, 2025

The pet industry is booming, with more and more people welcoming furry friends into their homes every year. In fact, according to the American Pet Products Association, Americans spent a whopping $...

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Case Study: Computer Repair At Your Fuzzy Fingertips

Apr 1, 2025

A computer repair store attended a local home show and wanted something useful but unique to attract attendees to their booth. They also wanted something that would keep their name top of mind when...

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What's The Deal With These Products?!

Mar 18, 2025

The tradition of using promotional products dates back to the 1700s, when campaign buttons were first created for President George Washington. These pins were a groundbreaking success-they were aff...

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Promotional Power: Engaging Visitors at Zoos and Aquariums

Mar 4, 2025

When it comes to spreading awareness and engaging visitors, zoos and aquariums have a wild advantage: their loveable animal ambassadors and awe-inspiring exhibits. But there's another secret weapon...

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Industry Mini Dive: Bars & Restaurants

Jan 7, 2025

The bar and restaurant industry is a thriving and competitive field that caters to a wide range of customers looking for delicious food, refreshing drinks, and a welcoming atmosphere to enjoy a mea...

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Case Study: Brighten Their Day

Dec 9, 2024

A realtor wanted to give a thank-you gift to those who purchased a new home with them. They chose the LED Carbon Fiber Aluminum Flashlight. They printed their logo along with the tagline, "We will ...

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Case Study: A Prom Ticket Keepsake

Oct 27, 2024

A Prom Ticket Keepsake Organization High School Product Featured Neoprene Bracelet Goal of Promotion Issuing prom tickets ...

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Case Study: Boosting Trade Show Booth Traffic

Oct 13, 2024

The "Golden Lanyard" to Boosting Trade Show Booth Traffic Organization: Health Care Organization Product Featured: Cotton Water Bottle Strap Goal of Promotion: Driving Traffic to Trade ...

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Case Study: Take a Map!

Sep 28, 2024

Objective: A university wanted a practical handout to give to prospective students, alumni, and other campus visitors. The handout was intended for first-time visitors and those who hadn't been o...

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Case Study: Roaming Free with the YUMA Clear Freedom Bottle

Aug 16, 2024

What do outdoor gear brands like Marmot® and Teva® have in common? Their target customers, high-value brand partners, and pretty much all of their employees are thirsty for adventure in the mount...

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Case Study: Where Has Your Pen Been?

May 8, 2024

Products Javalina Splash® Pen Industry Technology Application Contest An internet company created a branded website for a promotion called "Where has your pen been?" and selected ...

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Case Study: Make a Spectacle

Feb 12, 2024

Description: Rubberized Sunglasses Industry: Broadcast Media / Telecommunication What it was purchased for: A vampire-based television show hosted blood drives at outdoor events. These were given...

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Case Study: Real Modern Recognition

Jan 14, 2024

Market: Finance Product Use: Employee Recognition Promotion: A wealth management firm selected the Samsonite Executive Computer Backpack as an employee recognition gift. At the company's year-e...

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Case Study: Back in Business

Nov 18, 2023

A behavioral health practice was preparing to reopen when shelter-in-place orders were lifted. However, they needed a way to communicate the enhanced safety protocols they put in place to patients ...

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Case Study: The Big Picture

Nov 4, 2023

Description: Coupon Photo Folder Industry: Hospitality What it was purchased for: A restaurant was looking for a unique way to deliver custom printed coupons to their guests to attract more repea...

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Case Study: A Cheese-y Promotion

Sep 8, 2023

Objective: A restaurant was looking for a unique way to deliver custom printed coupons to their guests to attract more repeat business. Product: Coupon Gatefold Photo Folder Personalization: R...

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Case Study: Time for a Rebrand

Aug 25, 2023

Objective: A university had just completed a major rebrand complete with a new logo and wanted to make sure they had all the necessary branded items for functions throughout the year. They had prev...

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Case Study: The Write Way

Jul 28, 2023

Item: WideBody® Message Pen Purpose: Inform people about range of services Audience: Clients and general public A chiropractic office wanted to inform clients and others about their range of ...

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Case Study: Do the Wave

Jul 13, 2023

Market: School Objective: A school's athletic program was struggling to pay for recurring expenses. Game attendance had dropped over the previous year, and alumni attendance was weak. The schoo...

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Case Study: Write to Paradise!

Jun 28, 2023

A 5 Star Resort wanted to ensure its guests received the best experience. To encourage feedback on services provided, guests were offered a coupon for use at their next visit in return for com...

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Case Study: I Was Framed!

Jun 14, 2023

Objective: The city was celebrating National Public Works Week with a community event. The event provided education for community members, as well as games for entertainment. Event planners wante...

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Case Study: YUKON 17 oz. Double Wall Party Cup for the Sustainability Win

Mar 19, 2023

Surf-inspired activewear brands like ROXY® are stoked with our YUKON design-fondly known as The Party Cup™. It's double-wall insulated, so it keeps refreshments cool on the beach while the talent...

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Case Study: I've Got You Covered

Mar 5, 2023

Description: Chenille Blanket Industry: Health Care / Pharmaceutical What it was purchased for: A local hospital needed blankets to hand out to children who were currently patients that they coul...

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Case Study: Have a Seat

Feb 5, 2023

As the COVID-19 pandemic spread, a non-profit healthcare provider needed additional waiting room seating for their clinics and health centers across the state. As a non-profit, they needed an affor...

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Case Study: Work it Out!

Jan 8, 2023

A nationwide insurance company shifted their employees out of their field offices to at-home workspaces due to the Coronavirus outbreak. Their HR team was tasked with providing a team appreciation ...

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Case Study: Sometimes You Just Need to Vent

Dec 24, 2022

Description: Auto Air Vent Magnetic Phone Mount Industry: Technology What it was purchased for: A technology business was looking for a giveaway item that was unique but also fit within their b...

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Case Study: Wave Hello to Recognition

Dec 9, 2022

Item: JAFFA® Wave Award Purpose: Welcome gift for incentive winners Audience: Software company sales representatives A software company held a sales incentive contest for reps to win a trip t...

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Case Study: These Calendars Aren't Week

Oct 27, 2022

Objective: A local bank wanted a way to thank their new customers with a promotional gift item that would have a high-perceived value. Product: Beach Trifold Calendar Personalization: The bank ...

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Case Study: Save the Date, Save the Day

Aug 30, 2022

Description: Trifold Calendars Industry: Banking What it was purchased for: A local bank wanted a way to thank their new customers with a promotional gift item that would have a high perceived va...

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Case Study: A Not-So-Silly Idea

Aug 15, 2022

An insurance company signed up to be the "hydration" sponsor for a fun and colorful 5K run/walk for charity. The race was popular in the community because it was known as a vibrant, fun-filled even...

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Case Study: A New Way to Do Cross-Promotions

Aug 1, 2022

Clever Meets Subtle: A New Way to Do Cross-Promotions Organization: Department Store Product Featured: Lanyard with Vinyl Pouch Goal of Promotion: Promoting Store Sales Description of Case ...

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Case Study: Recycle, Reuse, Read a Book!

Mar 11, 2022

Product: Non-Woven Shopper Tote Bag Industry: Bookstore What it was purchased for: A large college bookstore wanted to feature a reusable shopping bag for students. The goal was to get the studen...

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Case Study: Too Hot to Jot

Feb 25, 2022

Objective: Department managers wanted their new employees to have an easy way to take notes during the onboarding process. They wanted to incorporate company branding to keep their image consiste...

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